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Wednesday, February 6, 2013

#IWSG: Fear of Marketing & Diane Wolfe Book Announcement

Help Has Arrived!

     One of the most common fears or insecurities cited by authors or authors-to-be is that of marketing and promoting ones book.  For that matter, promoting anything can leave one feeling a bit insecure at times. Am I talking to the right person?  Will my message get to the right person?  Does anyone really care?

        Marketing and promotions can be a real guessing game sometimes and you never know for sure what is going to work.  I've always been fascinated by promoting.  I've done a fair share of blog posts on the topic.  It's nice to get the scoop from someone who's been involved in the whole marketing and promotion process.

         Thank goodness for authors like L. Diane Wolfe who lead us by the hand to make that which might be very difficult to do on our own an easier road to travel

         If you've got a book ready for publication or if your earlier attempts at book release didn't turn out as well as you would have liked them to, never fear!   Help is on the way.

         No need to feel insecure about publishing and promoting your book.   L. Diane Wolfe has just what you may have been looking for.

By L. Diane Wolfe

Publishing and promoting made simple!

Have you always dreamed of publishing a book but didn’t know where to begin? This book walks you through the steps of identifying markets, budgeting, building an online presence, and generating publicity. Get the whole story on:

·         Traditional publishing
·         Self-publishing
·         Print and e-book setup, formatting, and distribution
·         Finding your target audience
·         Generating reviews and media interest
·         Networking and developing an online presence
·         Promotional materials and appearances

Uncover your ideal publishing path and numerous marketing options before you begin. Writing is your dream. Give it the best chance for success!

Available February 5, 2012
Publishing/Marketing, 214 pages, Dancing Lemur Press LLC
$14.95 Trade paperback ISBN 978-0-9827139-5-2
$4.99 Ebook ISBN 978-0-9827139-9-0


She gives an unbiased take on the advantages and disadvantages of traditional publishing and self-publishing and publishing paths that combine the two… It's the perfect book for those who want an overview to begin the decision-making process.”
- Carolyn Howard-Johnson, author of the multi award-winning series of how-to books for writers

“A must-read for writers planning on self-publishing or any writer who wants the ultimate how-to on promoting. Tons of links, advice, and how-to, whether you're going for print or e-publication.”
- Helen Ginger, author of Angel Sometimes

L. Diane Wolfe's sites-
Blog - Spunk On A Stick’s Tips -

Website - Spunk On A Stick -

My Photo
Known as “Spunk On A Stick,” Wolfe is a member of the National Speakers Association and a motivational speaker. She’s conducted seminars on book publishing and promoting for five years and assisted writers through several author services. Her other titles include “Overcoming Obstacles With SPUNK!” which ties her goal-setting and leadership seminar’s information together, and a YA series, “The Circle of Friends.” Wolfe travels extensively for media interviews and speaking engagements, maintains a dozen websites & blogs, and contributes to several other sites and newsletters.

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  1. I self published both my books, the first was easier to do than the second, but in the end all was well.
    I put both on Amazon the UK one also and did quite well. I also had them put in local bookshops and also sold them at concerts I went to.

    Have a good day.

  2. Promoting will never be my favorite thing to do. Maybe her book has a way to do it that doesn't involve me.

  3. I am in the throws of promoting my book. So far so good. However, I am a little hoarse form my first book signing.

    Hugs and chocolate,

    And Yay for Diane!

  4. Looking forward to to a time when I need this book! I echo Alex though.

  5. Thank you so much, Lee. I hope others find some nuggets in my book that will make the difference in their book promotions and sales.

  6. I'm with Alex. I would so much rather pay a publicist.

  7. Good for Diane and all of the publicity she is getting today.

    If I was trying to publish, I can't imagine trying to tackle the industry without using a resource like this. Whatever one does in life, research and strategy almost always play an essential part in success.

  8. I'm so thankful that Diane has written this book. I wish I had read it already, but I'm glad it's out now.

  9. I have not reached the promoting phase yet (it's a long way there) but it is good to know there is a guide out there when you need it.

  10. I hate promoting as well, but if we want our books out there, we have to do it. And Diane's book is a great guide.

  11. Hey, Lee, I'm ahead of you this week. I helped spread the word on Diane's new release yesterday.

    Best of luck, Diane.

  12. Promoting is tough for me. I can't stand to be away from my characters long enough to do a good job, and PR is time consuming.

  13. Hi Lee .. great post - because Diane's book does look as though it's very comprehensive .. and starting out promoting must be so challenging ..

    Cheers Hilary

  14. I nominated you for The Very Inspiring Blogger Award, thanks for sharing your story. Check the link here to read the nomination post

  15. Promoting is hard and extremely time consuming. It can really eat into writing time.

  16. No matter how much marketing advice I receive, I will never be secure in that arena. It's just not my forte, and honestly, I hate it. I am not into self-promotion, but I have no choice. So books like this always help.

  17. By golly, I will check this book out, and see what happens!

  18. Diane's book looks like a very useful tool for writers. She'll so well with this publication, I'm sure.

  19. This guide looks like it's absolutely amazing to me Lee, I'm glad to see that there's a guide like this out there to help potential marketers.

  20. I agree with many of the comments. Promoting myself is difficult and scary, but worth it.

  21. Welcome to my nightmare. While I've spent some of my professional life in marketing, the idea of promoting myself and my work sends cold shivers down my spine.

  22. Hi Lee, Thank you. I was not aware of this book. I have always had someone else promote me. Really sacary when one has to venture into this foreign field. I will order this book. I just fininished my novela, now I need to get it out there. Blessings my friend.

  23. I am going to keep this little book in mind....I think it would be a good help to me! Thanks!

  24. Hi Arlee. Yep, if you're going to write it, sometime you have to promote it. I'm sure Spunk's tips are great. I'll be getting hold of one of these soon.

  25. I've been married to an "Ad Man" for over 20 is no mystery to me. All I have to do is ask:)

  26. I guess that step number one is still "finish writing your book", right? That's the one that I seem to be stuck on... Sounds like good info about promotion, which can be really hard for us writerly types.

  27. I would love to review this book, as I too am working on promoting my own, but the challenge for me is time. I mean with balancing a full time job and kids and trying to promo the book, I simply run out in the end!

  28. Diane is everywhere with a timely and very welcome book. I wish her the best of luck :)

  29. Two of my books were self published. Alot of work but rewarding - they sell by word of mouth. I will never be a best seller but my books are all over the world so I cannot complain...

    Will pass this info onto several friends who are in the throes...

  30. It is reassuring to know that Diane's book is available, as the whole publishing process seems so overwhelming.


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